Deliverables:
- Website Development
- Website Maintenance
- Social Media Marketing Management
The project
CCM Facilities is a well-established commercial cleaning supplier as well as providing other services such as hospitality & catering to reception & security through their network of supply partners.
We were first approached by CCM to redesign their whole website on WordPress, followed by handling their social media accounts on Facebook, Twitter, LinkedIn and Instagram.
What Snob Monkey did
Regarding their website, CCM wanted a simpler layout that clearly portrayed their mission statement and values
The aim for CCM’s social media was to promote their wide range of commercial services as well as connect with the audience by keeping them informed about news and updates. However, to avoid their content being too serious; we created #CleaningHack posts as a fun and quirky incentive for their audience
Hashtags are also important for CCM to distinguish the type of content being promoted. For example, #CCMBusiness for important news and #LifeAtCCM for employee updates
Results
CCM’s social media accounts have rocketed this past year since running campaigns and mixing the serious content with some quirky posts. Their post engagement rate shot up by 4043% this past month (September 2020) and is receiving more positive feedback from their audience.
CCM were very pleased with the new website layout as we were able to create a layout that revealed their additional services whilst remaining simple and sticking to the CCM colour schemes
You can visit their site here.
Testimonial
When taking over as Sales Director at CCM one of my key priorities was to review and refresh all marketing, starting with the website. Having been introduced to Snob Monkey via a referral I was immediately impressed by the informal yet professional approach; working with the team felt like a truly collaborative experience whereby my aims and objectives for the website were visualised into the website we now have today.
Since that time I have continued to work with Snob Monkey who not only manage my website but also look after my social media, not such an easy task with the recent pandemic. I have recommended them to my extended network and strongly recommend them as a marketing partner.
Jacqueline Nunn – Sales Director
