No one would disagree when I say the world is getting more and more digitized with every day that goes by. Almost everyone owns a smartphone nowadays, and we sure like to use it. When most of us wake up, we’re grabbing our devices and quickly try to catch up with everything that happened overnight. With so many people using smartphones, social media and most importantly the internet in general – digital marketing has grown to be a concept you definitely cannot ignore any longer.
Turn your profile into a business profile
There are a lot of possibilities out there when it comes to digital marketing. Platforms like Instagram and Facebook are allowing you to create a business profile; which allows you to keep an eye on the insights of the content that you posted. You’re able to see how many people were reached and how many people clicked on the links that were attached to your posts. Both that were mentioned are for absolute value when it comes to figuring out what your customers may like and most importantly what it is that is attracting them.
Almost every platform allows you to do sponsored posts; which basically means that your content will be shown on timelines from several (local) people that don’t even follow you; this is done in order to increase brand/product/service awareness.
Adjust your content to the platform you’re posting it on
Given the fact that there are dozens of several social media platforms, the possibilities of ways to advertise are endless. Every social media channel has its own sorts of posts that are being uploaded by its users. Twitter lets its user’s post Tweets; a post that allows a maximum of 280 characters in it. But, Instagram lets its users post pictures and stories with unlimited characters in it, for example. This means you have to adjust the content on the kind of social media channels you’re planning to post it on. You may be thinking ‘This must take a lot of time and effort.’ – Well, that thought is the absolute truth. Creating good, catchy content that is for real value to your customers sure does take a lot of time and effort away.
Social Media Management
Here at Snob Monkey, we’re providing Social Media Management, which is a service that has its focus fully set on the social media presence of your company. We’re creating and posting catchy content, keeping full track of the insights of your social media accounts and most importantly taking care of the interaction with customers.
If you require further help or enquiries regarding any of our services, don’t hesitate to contact Snob Monkey. We will be happy to answer any questions you may have.
Telephone: 0800 368 9336
Written by: Danique Hoogewoonink